Proposed Advertising Campaign
Siggi’s Yogurt
Siggi’s Yogurt presented an excellent opportunity to highlight one of my previous academic pursuits - studio photography. When challenged to create a multiple image advertising campaign, I designed and shot three complimentary images that, when fully built out, highlight Siggi's Yogurt's dedication to using fresh, natural ingredients and entice customers to purchase yogurt due to its low sugar and resulting health benefits.
Project
Multi-image photograph based advertising campaign
Role
Photographer, graphic designer, image retoucher
User Group
Potential Siggis customers, yogurt aficionados