Company Store Catalog

Expeditors

 

With such a large customer base and significant number of employees, Expeditors has a frequent need for branded promotional materials and gifts. All of these items are managed though an online store; however, every year or so the marketing team highlights the newest swag additions through an online and printed catalog.

The 2020 company catalog process fell under my domain. I organized the items to be featured, photographed any new products, designed all of the catalog spreads, and managed the printing process through our vendor. Because of its focus on sustainability and an active lifestyle, I took inspiration from outdoor retail catalogs. The end result is a clean and balanced display of a variety of products.

Project

Compile and highlight available company gifts and promotional materials

Role

Lead designer, photographer

User Group

Expeditors employees

Digital Spreads

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Printed Catalog

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Expeditors: Ebooks