Company Store Catalog
Expeditors
With such a large customer base and significant number of employees, Expeditors has a frequent need for branded promotional materials and gifts. All of these items are managed though an online store; however, every year or so the marketing team highlights the newest swag additions through an online and printed catalog.
The 2020 company catalog process fell under my domain. I organized the items to be featured, photographed any new products, designed all of the catalog spreads, and managed the printing process through our vendor. Because of its focus on sustainability and an active lifestyle, I took inspiration from outdoor retail catalogs. The end result is a clean and balanced display of a variety of products.
Project
Compile and highlight available company gifts and promotional materials
Role
Lead designer, photographer
User Group
Expeditors employees