Proposed Packaging Design

Incline Cider

 

Incline Cider’s summer sampler pack was a capstone project for a package design course. While I was limited to the bottle and carrier physical structure, I was free to design all of the printed surface elements.

I chose to highlight two new seasonal cider flavors and based my design around the fun colors and cheerful atmosphere that comes with PNW summers. To highlight the playful nature of both the company and the flavors, I created a custom illustration for the bottle labels, elements of which are also found in the carrier design. Colors and fonts were tweaked to match the mood of each flavor with all elements being found in the final carrier design. To best highlight the end result, I constructed and photographed the final mockups.

Project

Packaging design for seasonal beverage flavor

Role

Graphic designer and photographer

User Group

Current and potential Incline Cider beverage consumers

Bottle Photos 4 copy.jpg

Sketches and Process

Cider_Process Mockup gray.jpg

Final Packaging Design

 

Custom Illustration

BottleIllustration-01.jpg

Label Design

MockUp_Labels no shadow.jpg

Carrier Design

Carrier_Incline_Clipped-01.jpg

Final Mockups

 
Bottle Photos 3 copy.jpg
Bottle Photos 1 copy.jpg
Bottle Photos 2 copy.jpg
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